Verbal identity is the way brands convey their messages in their own way, creating the right perceptions, aligning their value proposition and personality.
It is a way of recognising you, just like the logo. There are brands that we quickly identify when we see the logo, and a good verbal identity also makes you stand out in a matter of seconds.
Claim
How we do it:
Gerund; dynamic continuity
It´s not what we are going to do, it´s what we are already doing
You can then access the contents of the previous or next section by clicking on the corresponding buttons:
Previous
Architecture
